MaKi Beijing

Business Media Conference

Tuesday 6 Dec, 2016


The first MaKi Media Conferences in mainland China took us to the nation’s capital to offer an inside view of the Chinese media.

Hosted at CKGSB, the event included editors and reporters from the leading media such as China Daily, SCMP, CCTV and Caixin, and international bureaus such as Bloomberg, FT, The Economist and AP, as well as a dedicated panel with the WSJ.

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Participating Institutions in 2016

Baruch - Zicklin School of Business (USA)

CEIBS (China)

Cheung Kong Graduate School of Business (China)

Chinese University of Hong Kong CUHK (China)

EFMD (Europe)

IE Business School (Spain)

INSEAD (France & Singapore)

Oxford - Saïd (UK)

Rotterdam School of Mgmt, Erasmus (Neth)

UBC Sauder (Canada)

Univ of Sydney Business School (Australia)

Univ of Virginia - Darden (USA)

Univ Toronto - Rotman (Canada)

UNSW Business School (Australia)

Vanderbilt - Owen (USA)


Monday 5 December, 2016

Optional sightseeing day


6:00pm               Dinner hosted by Cheung Kong GSB, Nuage Restaurant -Gulou area

                          Workshop: Best Communications Practices with Weibo and WeChat




Tuesday 6 December, 2016

Hosted by Cheung Kong GSB Beijing Campus, Tower E2 20F, Oriental Plaza


9:00am                Registration for conference


9:30am                Welcome from MaKi Conference Organizers, Kiki and Matt


9:45 - 10.00am     Introduction to CKGSB by Vivian Yao, Head of Global and Inbound Programs


10:00 - 11:00am   Media Panel ‘International Bureaus in China’

                             Beijing Bureau Chief, Bloomberg Businessweek

                             China Correspondent, The Economist

                             Greater China News Director, AP

                             Beijing Correspondent, FT


11:00 - 11:30am   Coffee Break


11:30 - 12:30pm    Media Panel with the Wall Street Journal

                             China Bureau Chief, WSJ

                             China Economics Editor, WSJ

                             China Finance and Economics Correspondent, WSJ

                             Technology Correspondent, WSJ


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12:30 - 2:00pm    Lunch and group discussion

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2:00 - 3:00pm      MasterClass - Prof. Teng Bingsheng

                           China Entry Strategies for Foreign Companies


3:00 - 4:00pm      Media Panel ‘Chinese Top Media’

                             Deputy Managing Editor, Caixin

                             Business Anchor, CCTV News

                             Head of Int’l Business and Finance News, Xinhua

                             Business Producer& Anchor, China Radio International


4:00 - 4:30pm      Coffee Break


4:30 - 5:30pm      Social Media Best Practices

                             Thomas Graziani - Co-Founder, WalktheChat

                             Q&A


5:30pm                Closing Remarks


5:45pm                Cocktail and Networking

BEIJING

6 Dec 2016

REGISTER YOUR PLACE HERE

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