Frankfurt 2015
The first MaKi Media Conference in Germany was held in Berlin, bringing together the best in business and higher education coverage.
This year we headed to Frankfurt, home of the European Central Bank and German financial markets. This event included editors and reporters from the leading publications from Germany such as Handelsblatt, Die Welt, Capital and FAZ, and international bureaus such as the FT, Wall Street Journal and Bloomberg.
Thanks to our Sponsors
Participating Institutions
CEMS (Global Alliance)
EFMD (Europe)
Esade Business School (Spain)
ESMT (Germany)
Frankfurt School of Finance & Mgmt (Germany)
IE Business School (Spain)
IESE Business School (Spain)
INSEAD (France & Singapore)
Koç University (Turkey)
Mannheim Business School (Germany)
Oxford - Saïd (UK)
Rotterdam School of Mgmt, Erasmus (Neth)
Univ St Gallen (Switzerland)
Univ of Edinburgh Business School (UK)
Univ of Virginia - Darden (USA)
WHU - Otto Beisheim School of Management (Germany)
Itinerary
Thursday may 28th
Frankfurt School of Finance & Management, Sonnemannstrasse 9, 60314 Frankfurt am Main
9:45am Registration for conference with coffee, fruit and pastries
10:15am Welcome from President and CEO of Frankfurt School of Finance
& Management, Prof. Dr. Udo Steffens
10:30-11:45am Best Practices Session I
From German media to university editorial
Christoph Mohr, Managing Director Frankfurt School Verlag
and former Handelsblatt bus ed editor
Best Practices Session II
Working with the German Media
Molly Ihlbrock, ESMT & Ralf Bürkle, Mannheim Business School
12:00-1:45pm Lunch
Guest speakers Jennifer Garfinkel and Tina Peswani, GMAC
2:00-3:15pm Media Panel I
Bus Ed reporter, Die Welt
Finance journalist, Behavioral Finance
Editor, Harvard Business Manager
Reporter, Reuters
3:15pm Coffee break
3:30-4:45pm Media Panel II
Business Education Editor, Handelsblatt
Chief Editor, Capital
Managing Editor at F.A.Z.- Frankfurt Business Media
5:30pm Cocktail, sponsored by IESE Business School
Goldmund Restaurant
Friday may 29th
9:00am Check in
9:15am Welcome from MaKi Conference Organizers
9:30-10:45am Media Panel III
German Business Editor, Wall Street Journal
German Bureau Chief, Bloomberg News
Reporter, Frankfurter Rundschau, Berliner Zeitung
10:45am Coffee break
11:00-12:15pm Media Panel IV
Editor in Chief, Business Punk
Editor, Der MBA Guide
Blogger, Feingold Research
Editor, Frankfurter Allgemeine Zeitung (FAZ)
12:30 - 1:45pm Lunch
2:00-3:30pm Best Practices Session III
Open forum - Questions to ask and stories to share on major issues
we face as Comms Professionals at global business schools today